Marketing et Management en univers incertain et complexe http://denisfailly.blogspirit.com/ Mon, 16 Nov 2009 22:54:59 +0100 All Rights Reserved http://denisfailly.blogspirit.com/archive/2009/11/16/banques-2-0.html http://denisfailly.blogspirit.com/archive/2009/11/16/banques-2-0.html noreply@blogspirit.com (Denis Henri) Marketing Web 2, TIC Mon, 16 Nov 2009 22:54:00 +0100 <p style="text-align: justify;">Une présentation de "pourquoi tu cours", on notera des initiatives intéressantes, il n'était que temps pour les banques françaises...,qui ont encore beaucoup à prouver pour être crédibles sur "la couche sociale du Web" (entre autres).<br /> Naturellement le champ reste aussi ouvert pour des players alternatifs.</p> <div id="__ss_2513418" style="width: 425px; text-align: left;"><a title="Banques 2.0" href="http://www.slideshare.net/jeremydumont/banques-20" style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;">Banques 2.0</a> <div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">View more <a href="http://www.slideshare.net/" style="text-decoration:underline;">presentations</a> from <a href="http://www.slideshare.net/jeremydumont" style="text-decoration:underline;">pourquoi tu cours</a> .</div> </div> <p style="text-align: center;"><object height="355" width="425" data="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=banques2-0-091116153527-phpapp02&amp;stripped_title=banques-20" type="application/x-shockwave-flash"><param name="wmode" value="transparent"></param><param name="wmode" value="transparent" /> <param name="allowFullScreen" value="true" /> <param name="allowScriptAccess" value="always" /> <param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=banques2-0-091116153527-phpapp02&amp;stripped_title=banques-20" /> <param name="allowfullscreen" value="true" /></object></p> http://denisfailly.blogspirit.com/archive/2009/11/13/le-barometre-du-c-to-c.html http://denisfailly.blogspirit.com/archive/2009/11/13/le-barometre-du-c-to-c.html noreply@blogspirit.com (Denis Henri) Marketing Web 2, TIC Fri, 13 Nov 2009 14:43:00 +0100 <p>&nbsp;</p> <p style="text-align: center;"><strong>Baromètre du CtoC</strong> <i><strong>(Consumer to Consumer)</strong></i> <strong>PriceMinister - La Poste, réalisé par OpinionWay</strong></p> <p style="text-align: center;"><strong>Novembre 2009</strong></p> <p>&nbsp;</p> <p style="text-align: center;"><a target="_self" title="c to c " href="http://www.laposte.fr/lehub/IMG/pdf/Baro_du_C_to_C_-_Conference_de_presse.pptx-Vff.pdf"><img style="margin-top: 0.2em; margin-right: 1.4em; margin-bottom: 0.7em; margin-left: 0px; border-width: 0px;" alt="C TO C.jpg" id="media-421424" src="http://denisfailly.blogspirit.com/media/01/00/1771924861.jpg" name="media-421424" /></a></p> http://denisfailly.blogspirit.com/archive/2009/10/30/le-constat-durable-de-l-ephemere.html http://denisfailly.blogspirit.com/archive/2009/10/30/le-constat-durable-de-l-ephemere.html noreply@blogspirit.com (Denis Henri) Livre Marketing Prospective Fri, 30 Oct 2009 17:02:00 +0100 <p>Le philosophe et sociologue <strong><a href="http://fr.wikipedia.org/wiki/Gilles_Lipovetsky" target="_blank">Gilles Lipovetsky</a></strong> auteur de <strong><i>"l'empire de l'éphémère"</i></strong> (éditions Gallimard /Folio Essais&nbsp;- 1991) nous parle en vidéo de cette tendance lourde du même nom. nous avions <a href="http://nextmodernitylibrary.blogspirit.com/archive/2006/04/07/le-bonheur-paradoxal-essai-sur-la-societe-d-hyperconsommatio.html" target="_blank">interviewé</a> l'auteur autour de son livre <strong><i>"Le bonheur paradoxal"</i></strong></p> <div style="text-align: center;"><object height="308" width="380" data="http://www.dailymotion.com/swf/xavoqp" type="application/x-shockwave-flash"><param name="wmode" value="transparent"></param><param name="wmode" value="transparent" /> <param name="allowFullScreen" value="true" /> <param name="allowScriptAccess" value="always" /> <param name="src" value="http://www.dailymotion.com/swf/xavoqp" /> <param name="allowfullscreen" value="true" /></object><br /> source Newzy<br /> <strong><br /></strong></div> http://denisfailly.blogspirit.com/archive/2009/10/28/10-chiffres-cles-sur-les-medias-sociaux.html http://denisfailly.blogspirit.com/archive/2009/10/28/10-chiffres-cles-sur-les-medias-sociaux.html noreply@blogspirit.com (Denis Henri) Wed, 28 Oct 2009 17:48:00 +0100 <p style="text-align: center;"><img style="visibility: hidden; width: 0px; height: 0px;" src="http://counters.gigya.com/wildfire/IMP/CXNID=2000002.0NXC/bT*xJmx*PTEyNTY3NDg*MzA5NTUmcHQ9MTI1Njc*ODQzNTY2NiZwPTEwMTkxJmQ9c3NfZW1iZWQmZz*yJm89ODI*MjZmNmFiYTYyNDdlZjkzOWEzM2Q5YzlkOGJjODEmb2Y9MA==.gif" border="0" height="0" width="0" /></p> <div style="width: 425px; text-align: left;" id="__ss_1964233"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/104/10-chiffres-clefs" title="Utilisation professionnelle des blogs et des médias sociaux">Utilisation professionnelle des blogs et des médias sociaux</a> <div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/104">Karine TOUSSAINT</a>.</div> </div> <p style="text-align: center;"><object height="319" width="380" data="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=10chiffresclefs-090907142548-phpapp01&amp;stripped_title=10-chiffres-clefs" type="application/x-shockwave-flash"><param name="wmode" value="transparent"></param><param name="wmode" value="transparent" /> <param name="allowFullScreen" value="true" /> <param name="allowScriptAccess" value="always" /> <param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=10chiffresclefs-090907142548-phpapp01&amp;stripped_title=10-chiffres-clefs" /> <param name="allowfullscreen" value="true" /></object></p> http://denisfailly.blogspirit.com/archive/2009/10/23/influence-des-medias-sur-les-decisions-d-achats.html http://denisfailly.blogspirit.com/archive/2009/10/23/influence-des-medias-sur-les-decisions-d-achats.html noreply@blogspirit.com (Denis Henri) Marketing Fri, 23 Oct 2009 16:59:00 +0200 <p style="text-align: center;">Une étude IFOP-NURUN</p> <p style="text-align: center;">Internet est le grand gagnant (à nuancer cependant selon le type de produits, de secteur ou l'objectif market / com)</p> <p style="text-align: center;"><object height="319" width="380" data="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=nurun-ifop-etude-influence-medias-decisions-achats-2009-091014132931-phpapp01&amp;stripped_title=nurun-ifop-etude-influence-medias-decisions-achats-2009-2223084" type="application/x-shockwave-flash"><param name="wmode" value="transparent"></param><param name="wmode" value="transparent" /> <param name="allowFullScreen" value="true" /> <param name="allowScriptAccess" value="always" /> <param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=nurun-ifop-etude-influence-medias-decisions-achats-2009-091014132931-phpapp01&amp;stripped_title=nurun-ifop-etude-influence-medias-decisions-achats-2009-2223084" /> <param name="allowfullscreen" value="true" /></object></p> http://denisfailly.blogspirit.com/archive/2009/10/20/etude-tendances-luxe-2009.html http://denisfailly.blogspirit.com/archive/2009/10/20/etude-tendances-luxe-2009.html noreply@blogspirit.com (Denis Henri) Prospective Tue, 20 Oct 2009 13:06:00 +0200 <p>La pré-synthése de l'<a href="http://www.scribd.com/doc/10213342/Rapport-Luxe-Duringer-Treize-Janvier-2009" target="_blank">étude</a> réalisé par René Duringer de <a href="http://www.smartfutur.fr/" target="_self">Smartfutur</a></p> <p>voir aussi son <a href="http://luxedufutur.blogspot.com/" target="_blank">blog</a> dédié à la prospective dans le domaine du luxe</p> <p><object height="500" width="100%" data="http://d1.scribdassets.com/ScribdViewer.swf?document_id=10973085&amp;access_key=key-165ph38ipl2jq8x8sa4&amp;page=1&amp;version=1&amp;viewMode=" type="application/x-shockwave-flash"><param name="wmode" value="transparent"></param><param name="wmode" value="opaque" /> <param name="id" value="doc_58424130617023" /> <param name="name" value="doc_58424130617023" /> <param name="align" value="middle" /> <param name="quality" value="high" /> <param name="play" value="true" /> <param name="loop" value="true" /> <param name="scale" value="showall" /> <param name="devicefont" value="false" /> <param name="bgcolor" value="#ffffff" /> <param name="menu" value="true" /> <param name="allowFullScreen" value="true" /> <param name="allowScriptAccess" value="always" /> <param name="src" value="http://d1.scribdassets.com/ScribdViewer.swf?document_id=10973085&amp;access_key=key-165ph38ipl2jq8x8sa4&amp;page=1&amp;version=1&amp;viewMode=" /> <param name="allowfullscreen" value="true" /></object></p> http://denisfailly.blogspirit.com/archive/2009/09/30/les-nouveaux-comportements-du-consomateur-sur-les-medias-soc.html http://denisfailly.blogspirit.com/archive/2009/09/30/les-nouveaux-comportements-du-consomateur-sur-les-medias-soc.html noreply@blogspirit.com (Denis Henri) Marketing Web 2, TIC Wed, 30 Sep 2009 19:17:00 +0200 <div id="__ss_2083297" style="width: 380px;"><br /> <div style="font-size: 11px; font-family: tahoma,arial; height: 26px; padding-top: 2px;">View more <a href="http://www.slideshare.net/" style="text-decoration:underline;">documents</a> from <a href="http://www.slideshare.net/YeastyMobs" style="text-decoration:underline;">Yeasty Mobs</a>.</div> </div> <p style="text-align: center;"><object height="319" width="380" data="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=lesnouveauxcomportements-090928122430-phpapp01&amp;stripped_title=les-nouveaux-comportements" type="application/x-shockwave-flash"><param name="wmode" value="transparent"></param><param name="wmode" value="transparent" /> <param name="allowFullScreen" value="true" /> <param name="allowScriptAccess" value="always" /> <param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=lesnouveauxcomportements-090928122430-phpapp01&amp;stripped_title=les-nouveaux-comportements" /> <param name="allowfullscreen" value="true" /></object></p>